Ariana Grande, one of the most popular singers in the world, has decided to end her professional relationship with her longtime manager Scooter Braun and his company HYBE. The news comes after several other artists, including Demi Lovato and Idina Menzel, have also parted ways with Braun in recent months.
Why Ariana Grande Left Scooter Braun and HYBE
According to sources close to the situation, Ariana Grande felt undervalued and underappreciated by Braun and HYBE, the South Korean entertainment giant that acquired Braun’s Ithaca Holdings in 2021. Braun became the co-CEO of HYBE America and joined the board of directors, but reportedly lost interest in his day-to-day management duties.
One source told TMZ that “Scooter’s team is spinning the story. Ariana is leaving both Scooter and HYBE. There is absolutely no truth to her staying.” Another source confirmed to Variety that Grande is seeking new management and has unfollowed Braun on social media, indicating a lack of amicability between them.
How Scooter Braun and HYBE Reacted to Ariana Grande’s Departure
Neither Scooter Braun nor HYBE have officially commented on Ariana Grande’s departure, but insiders claim that they are not surprised by her decision. They also suggest that Braun is focusing on his role at HYBE America and does not want to deal with the challenges of managing such a high-profile artist.
However, some fans have speculated that there might be more to the story than meets the eye. They have pointed out that Ariana Grande has been vocal about her support for Taylor Swift, who has been involved in a longstanding feud with Braun over the ownership of her master recordings. Swift accused Braun of bullying her and trying to sabotage her career, which Braun denied.
What’s Next for Ariana Grande After Leaving Scooter Braun and HYBE
Ariana Grande is currently one of the most successful artists in the music industry, with seven albums, six Grammy nominations, and numerous awards and accolades. She is also a judge on the popular TV show The Voice and has several other projects in the works.
With such a busy and impressive career, Ariana Grande will surely have no trouble finding a new manager who can meet her expectations and needs. She has not announced who she will be working with next, but fans are eager to see what she will do next.
Ariana Grande has not publicly addressed her split with Scooter Braun and HYBE, but she has been posting positive messages on her social media accounts. She recently shared a photo of herself with the caption “happy girl” and thanked her fans for their love and support.